ST. LOUIS (KPLR) – The way you see the city is going to change soon.
‘We’re in the business of welcoming people to St. Louis,’ says Brian Hall the chief marketing officer for the St. Louis CVC. ‘In fact, we welcome about 22 million people to St. Louis every year. We do this in a variety of different ways. But we’ve never done it on a 750 foot canvas of a backdrop of a warehouse building adjacent to the Mississippi.’
If you’ve taken the new Stan Span across the Mississippi into St. Louis you might have seen this building, the Old Cotton Belt Freight Depot.
But soon, some St. Louisans are going to turn this into mural welcoming visitors to town.
‘We want people to, whenever they enter St. Louis, to see this big old building and realize, ‘Oh there really is a burgeoning art scene in St. Louis, `’ says Jamie Pesek of RallySTL.
The building has sat empty for years, but thanks to the creative exchange lab and rally St. Louis some connections were made.
And now both the St. Louis Regional Chamber and Growth Association and the Convention and Visitors Commission donating ten thousand dollars each, the building will be reborn as a beacon instead of blight.
‘That part is done but we need a boom,’ says Hall. ‘We need someone who can step up and rent a lift so that we can actually get the mural artist up on the side of the building to do his thing.’
All groups involved hope to have it done in the next 30 to 60 days and a new mural to greet an out-of-towner entering our fair city.