ST. LOUIS, MO (KTVI) – Schlafly beer is getting into the spirit of Super Bowl Sunday. They threw a half-time show online called, “Beerd Bowl.” It is almost too strange to for words.
This is the description from the brewer’s YouTube channel, “The ultimate Super Bowl Halftime extravaganza: Beerd Bowl! It’s the Brewers’s beards from Schlafly Bottleworks versus the beards from the Schlafly Tap Room in a smack down, drag out, no holds barred competition for both bragging rights and the Limbeardy Trophy. This is Beerd Bowl! Let’s do this thing! #beerdbowl”